Search Engine Marketing (SEM) Specialist | PT Cemerlang Multimedia

Job descriptions

1. Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
2. Provide recommendations and actionable adjustments upon insights for improvements
3. Track, report, and analyze website analytics and PPC initiatives and campaigns
4. Optimize copy and landing pages for paid search engine marketing campaigns
5. Perform ongoing paid keyword discovery, expansion, and optimization
6. Research and analyze competitor advertising links (keyword and trend research)
7. Manage campaign expenses, stay on budget, estimate monthly costs and reconcile discrepancies

Job Requirements

1. Having minimum 1-year experience in related field
2. Experience with A/B and multivariate experiments
3. Experience in setting up and optimizing Google Ads campaigns
4. Prior experience with using website analytics tools and generating marketing reports
5. Exceptional research and analytical skills
6. Can work in a team and able to communicate well